Entrepreneurs Jumpstart

The Project

Entrepreneurs Jumpstart is a blog focused on running and online businesses and the many hats that go along with that. It touches on everything from SEO to building and MVP of your product.

The Challenge

Like many blogs, the main challenge was figuring out th flow through different categories of content. Making the site flow is important, and keeps users engaged and easily able to discover what they're looking for. We also wanted to make sure that we settled on a post-launch publishing flow that would let us consistently keep the site updated.

The Solution

We ultimately settled on a handful of categories that would allow us to help guide people through the site. We also put a lot of effort in to create a content calendar and keeping that consistently updated. Afte launch, we continue to maintain the site, and run the publishing and marketing.